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Winsoft International - Exclusive Claris Representative > Collect customer feedback

Collect customer feedback

Data collection: the first step toward effectively measuring your customer satisfaction.

Listen to the voice of your customers

Your customers have insights worth sharing. Give them the opportunity to speak up.

Because improvement begins with understanding, it is essential to engage customers at every stage of their journey.

Their valuable feedback allows you to pinpoint and resolve potential issues before they escalate.

Choose your ideal collection method

Email
Send branded, personalized surveys at scale, cost-effectively and efficiently.
SMS
Capture feedback instantly after an interaction with short, focused questionnaires.
Pop-in
Engage visitors directly on your website with integrated surveys.
Web link
Distribute your surveys across any communication channel.
QR code
Provide quick access to surveys via smartphones, on digital or printed materials.

Security & data protection

Full compliance with GDPR requirements

Teams trained in cybersecurity standards by ANSSI

Identify complaints and anticipate customer needs

Negative feedback is part of the journey, but turning it into opportunity is where the real value lies.

Engage in dialogue, identify friction points, and transform dissatisfaction into improvement opportunities.

By listening to and acting on unhappy customers’ feedback, you pave the way for sustainable revenue growth.

5 risks you can avoid by listening to your customers

Beware of bad buzz
Customer reviews—good or bad—can quickly shape your online reputation. If customers don’t have a space to share feedback with you, they’ll do it elsewhere, often on platforms beyond your control.

Don’t bury your head in the sand
Today’s customers have endless platforms to voice frustration. Ignoring these signals limits your innovation and creates a rift between you and your audience.

Silence doesn’t mean satisfaction
A silent customer isn’t necessarily a happy one. Staying in regular contact helps you detect issues early and encourages customers to share concerns rather than leaving without a word.

Avoid flying blind
Without understanding the customer experience, you’re navigating without a compass. Avoid making critical business decisions based on assumptions rather than concrete data.

Boost team morale
Ignoring feedback can demotivate teams. Transparent communication allows you to celebrate wins, encourage continuous improvement, and keep your teams engaged.

Keys to successful data collection

Collecting data may seem complex, but with the right tools and guidance, it becomes effortless.

> Use a versatile tool, such as Vocaza Journey, capable of handling simple or complex surveys across all languages and devices.

> Rely on expert guidance to design and distribute surveys effectively.

> Leverage our expertise to choose the survey types that best align with your goals.

Discover Vocaza Journey >

You have the data—but how do you make sense of it?

Next step: How to analyze?